Industry leading innovative hotel software with
all the features you need and unlimited 24/7 support. 

The Visual Matrix platform goes far beyond just a front desk solution:

  • We help you maximize the efficiency and profitability of your hotel
  • We deliver a complete revenue solution that is built directly into the software
  • We help you to identify new opportunities hidden within your hotel data

We are focused solely on the hotelier, with a mission to offer the most added-value possible:

  • We help construct informed rate strategies to ensure your rooms are always optimally priced
  • We pass along savings to you with access to our negotiated channel management, credit card, digital marketing, and online booking partner rates.


Over 70% of Best Western Hotels in North America have chosen Visual Matrix


Visual Matrix is in over 30 countries


Thousands of independent and franchise hotels have chosen Visual Matrix


Unlimited support 365 days a year

VM™ Revenue Management LIVE!

Visual Matrix’s comprehensive Revenue Management tool will shop competitors’ rates, send alerts when you have sold out dates, inform you of rate disparities, and project your hotel’s occupancy based on historical data, pacing and trending. Plan your strategy with our detailed reports, and reinforce that plan by comparing your current, historical, and projected occupancy against your competitors’, all on a single screen.

Business Intelligence

Visual Matrix can help you identify trends, strengths, and opportunities within your hotel business. Extensive reporting enables you to track performance indicators and make data-driven decisions.

Channel Management

Maximize the number of rooms you sell through your webpage and across channels without the risk of overbooking or rate disparity. Visual Matrix PMS manages room rates and inventory across all channels promoting your hotel to ensure real-time inventory is reflected and rate parity is maintained. Never worry again about manually entering pricing and inventory information.

Save money with access to our negotiated partner rates

Reduce the amount you spend on channel management, digital marketing, credit card, and online-booking
transaction fees with our negotiated rates.


Access anytime, anywhere, on any device


Minimize hardware costs and setup time


Data securely hosted with Microsoft Azure

Ready to move to the cloud? 

We will migrate 100% of your VM Desktop hotel data to VM Cloud for you!